PUMA LAUNCHES NEW MAMELODI SUNDOWNS KITS FOR THE 2018/2019 SEASON |

PUMA LAUNCHES NEW MAMELODI SUNDOWNS KITS FOR THE 2018/2019 SEASON |

The new Mamelodi Sundowns kit unveiled by PUMA for the 2018/19 season leverages
the personality of the team and their roots in Mamelodi, expressing how the Beat of
Mamelodi brings to life and celebrates the PSL Champions and their fans across the
country.

“The campaign talks to the singing and dancing which has become a trademark of the
team and the players, but also connects everyone through their daily hustle as they live
and work in South Africa and prepare for each Sundowns football match,” says PUMA
South Africa Marketing Director Brett Bellinger. “The beat can be represented in a
heartbeat – the fans and the team beating as one – and this is symbolised by a subtle M
(for Mamelodi) heartbeat which pulses across the front of the shirts.”

Mamelodi Sundowns spokesperson Thulani Thuswa says the club is delighted with the
new kit. “This is definitely a jersey fit for a club as ambitious and progressive as
Mamelodi Sundowns. The evoKNIT technology featured in the new jerseys is ahead of
its time, as PUMA once again lead the market with unique designs and continue to put

The Brazilians ahead of the pack. In the 2018/19 season the boys will step out in style
as we seek to stamp our authority on the local and continental scenes once again. We
will also have even more fan gear on offer and our card-carrying members will still enjoy
a 20% discount.”

The shirt and shorts are engineered using PUMA’s highly-developed evoKNIT
thermoregulation technology. Engineered cooling zones in the shirt act as channels
regulating the body’s temperature, while dryCELL technology provides moisture
management across the fabric with high-performance yarns that wick sweat away from
the body. The seamless evoKNIT construction provides a lightweight ‘second skin’ feel,
so the fabric acts in harmony with the player’s movements and not against them,
allowing for improved performance on the pitch.

Visit YouTube https://youtu.be/ZukulRbYR88 to view the new kit launch film.
The shirt is in-store Friday 20 July 2018 retailing for R799. Retailers include PUMA,
Totalsports, The Cross Trainer, Sportsmans Warehouse, Studio 88, Takealot and other
independent retailers. Retailer link:http://pumaza.everlytic.net/public/landing-
pages/mamelodi-sundowns-20182019-J1X3XB2zntSSM6eq

Source : Puma Media